Earn more with leading brands

EmpowerLocal: Where publishers collaborate with
leading brands and national/global buyers find an easy, data-driven platform to invest in local media.

It’s time to reinvest
in local communities

Meet the first digital ad platform created exclusively to serve, champion, and empower local publishers. Join publishers from coast to coast in our mission to redirect brand ad dollars back to local communities like yours.


Solving a $100 billion advertising problem

National and multi-local brands are spending $100+ billion 
annually on locally-focused, digital advertising yet hardly any 
of this goes to local media. So what’s the problem?

  • Fragmented local media landscape
  • Low volume media gets ignored (understandably)
  • Lack of transparent audience data
  • No easy way to vet and qualify local publications
  • Inability to deploy complex, multi-local campaigns at scale

EmpowerLocal delivers a “win-win-win” for publishers, brands, and readers with ad experiences that look good, feel good, and connect authentically with local audiences.

Why publishers
love our ads

EmpowerLocal is revolutionizing the ad buying experience for national/global buyers, bringing a host of new revenue opportunities to local publishers. Now you can access:

Leading Brands & Retailers

Always tasteful, appropriate, and 100% brand safe

Relevant, Reader-Friendly Ads

Engaging, locally-relevant ad experiences

Unbeatable Rates

3-5x better rates than traditional programmatic

EmpowerLocal and Flipp partner to connect retailers & brands with local communities!